John Smedley AW17 – London Fashion Week Men’s

This is all about the beautiful composition of knitwear, with raw materials providing the purist of inspirations. Merino wool, natural alpaca, silk, wild boucle and British black sheep’s wool take starring roles in these collections for women and men. With the new luxury being to escape, the brand celebrates the unique journey of each of its raw tactile materials, with knitted abstract patterns and special textures said to replicate sparse and silent landscapes. Hero pieces Kilbreck and Moss lead the way to a new fluid, heavy shape for menswear in natural alpaca and wild boucle textures. Womenswear explores elegant silhouttes in silk and fringing details. Black sheep by the brand’s signature range celebrates the raw beauty of the natural black fibre.

I love the richness and look of John Smedley’s knitwear made from natural fibres. Both collections, menswear and womenswear, look absolutely beautiful. Every piece looks like something you can throw on any day, for any occasion.

Make-up was led by Michelle Webb for AOFM Pro using Dermalogica.

Editor of I eat, sleep & breathe fashion. Love the arts. Named as the 8th Top Fashion Insider by Daily Telegraph. Featured in TATLER's Bystander (four times). Described as one of London's "most stylish" people by Daily Mail. Named and featured in Evening Standard's "the Capital's Most Influential" article. I have written for The Times, Stylist Magazine, Harrods, Huffington Post, DUNE and Debenhams.