My interview with Happy Socks brand owners, Viktor Tell & Mikael Söderlindh

Earlier this month, I made my way down to Dean Street Townhouse to meet the lovely brand owners of one of my very favourite socks brand, Happy Socks. It was a very warm, sunny summer day and I couldn’t quite believe it was September.

Viktor Tell, Mikael Söderlindh and I talked about our favourite destinations, favourite places in London and of course… socks. I personally love the socks and have been wearing them for over a year because they are fun, very colourful and I simply love polka dots as well as stripes. What I really love is how the socks reflect the personalities of Viktor and Mikael. Both guys are fun, pleasant and very easygoing – we had a good laugh together.

You can watch my video interview (below) to find out more about this wonderful brand.




Editor of BoyMeetsFashion.com. I eat, sleep & breathe fashion. Love the arts. Named as the 8th Top Fashion Insider by Daily Telegraph. Featured in TATLER's Bystander (four times). Described as one of London's "most stylish" people by Daily Mail. Named and featured in Evening Standard's "the Capital's Most Influential" article. I have written for The Times, Stylist Magazine, Harrods, Huffington Post, DUNE and Debenhams.

You must be logged in to post a comment